100ml Shortfill E-Liquid
For vapers who want more flavour, better value, and longer-lasting bottles, 100ml shortfills continue to lead the UK vaping market. Whether customers are moving away from disposables or experienced sub-ohm users are searching for premium blends, this category offers a strong balance between performance and cost-effectiveness. At AJ Super Store, our collection of E-Liquids includes some of the most recognised names in the industry, giving both retail customers and wholesalers access to trusted flavours that consistently sell well.
Unlike smaller bottles, 100ml shortfills are designed for convenience and flexibility. They provide enough e-liquid for extended use while also allowing users to add nicotine shots according to their preferred strength. As a result, these products remain one of the fastest-moving categories across vape stores, online vape businesses, and convenience retailers. In addition, our range focuses on authentic and TPD-compliant products sourced from reliable vape brands.
Our collection includes popular names such as Waffle Hut E-liquid 100ml E-Liquids, Chunky Monkey E-Liquid 100ml, Area 51 Vape Juice 100ml E-Liquids, Yeti Sourz 100ml Shortfill E-Liquids, Yalla Yalla Cool 100ml Shortfill, and Wick Liquor 100ml E-Liquid. Each brand brings a different flavour experience, helping retailers stock a wider variety for different customer preferences.
About 100ml Shortfill E-Liquids
100ml shortfills are large bottles of nicotine-free vape juice with extra space left inside the bottle for nicotine shots. This design allows users to customise nicotine strength while staying compliant with UK regulations. Typically, a 120ml bottle contains 100ml of e-liquid, leaving enough room to add nicotine boosters if required.
Over the last few years, shortfills have become one of the most popular choices among sub-ohm vapers because they deliver strong flavour production and larger vapour clouds. Moreover, they are often more economical compared to buying multiple smaller bottles.
At AJ Super Store, this sub-collection has been selected to support both casual users and wholesale buyers. Retail customers benefit from premium flavours and better bottle value, while businesses can stock products that generate repeat sales and strong customer retention.
Many customers who previously relied on disposable devices are now switching towards refillable devices and shortfills to reduce long-term costs. This shift has also increased demand for compatible hardware such as Prefilled pod kits and refillable vape systems, making 100ml e-liquids an important category for vape retailers looking to expand sales opportunities.
Why are 100ml Shortfill E-Liquids?
The popularity of 100ml shortfills comes from a combination of practicality, flavour quality, and affordability. Compared to smaller e-liquid bottles, these larger sizes offer more vaping time without constant replacements.
One major reason customers choose shortfills is flexibility. Users can vape the liquid without nicotine or add nicotine shots to create their desired strength. For example, many users add two 18mg nicotine shots to create approximately 3mg nicotine strength.
Another important factor is flavour consistency. Large-bottle e-liquids are often designed for advanced vape kits and sub-ohm devices, allowing flavours to perform better at higher wattages. Brands such as Wick Liquor and Yeti Sourz have built strong reputations because of their bold flavour combinations and smooth inhale quality.
From a wholesale perspective, 100ml shortfills are highly attractive because they encourage repeat purchasing. Customers who enjoy a flavour are likely to buy the same larger bottle again, especially when the product offers reliable quality. In addition, retailers benefit from higher basket values when pairing shortfills with coils, nicotine shots, and vape kits.
The category also supports the growing movement away from disposable vapes. Many users now prefer refillable devices because they are more cost-effective over time. As a result, retailers stocking strong shortfill collections can attract both beginner and experienced vapers.
Most Popular Products of 100ml Shortfill E-Liquids
Waffle Hut E-liquid 100ml E-Liquids
Waffle Hut has become well known for dessert-inspired blends that focus on rich sweetness and smooth bakery flavours. Waffle Hut 100ml E-liquids are particularly popular among users who enjoy creamy profiles with a comforting aftertaste. Dessert flavours continue to perform strongly in UK vape stores because they appeal to users looking for an alternative to traditional fruit blends.
Chunky Monkey E-Liquid 100ml
Chunky Monkey 100ml E-Liquid stands out with sweet candy and fruit-inspired combinations that deliver strong flavour intensity. Many users prefer these blends because they create a bold vaping experience without becoming overpowering. In addition, the colourful flavour range makes it easier for retailers to attract younger adult vaping audiences searching for modern flavour profiles.
Area 51 Vape Juice 100ml E-Liquids
Area 51 Vape Juice 100ml E-Liquids offers a mix of fruity and cooling combinations designed for all-day vaping. These products are often chosen by customers who want balanced sweetness with refreshing finishes. The brand also performs well in stores because of its broad flavour variety.
Yeti Sourz 100ml Shortfill E-Liquids
Yeti Sourz 100ml Shortfill E-Liquids are widely recognised for combining sour fruit flavours with icy menthol cooling. This combination remains extremely popular among disposable vape users transitioning towards refillable devices. The sharp flavour profiles help create a strong throat sensation while maintaining smooth vapour production.
Yalla Yalla Cool 100ml Shortfill
Yalla Yalla Cool 100ml Shortfill focuses on chilled fruit blends with refreshing undertones. These flavours work particularly well during warmer seasons and attract customers who prefer clean and crisp vaping experiences. Retailers often include cooling flavours in their best-selling ranges because they appeal to a broad customer base.
Wick Liquor 100ml E-Liquid
Wick Liquor 100ml E-Liquid is one of the more premium names within the vaping industry. Known for complex flavour layering and high-quality ingredients, the brand attracts experienced vapers searching for something more refined. Their flavour combinations are often unique compared to standard fruit blends, helping retailers offer more premium options.
Most Popular Flavours
Flavour trends in the vaping market continue to change quickly, but several categories consistently perform well across both retail and wholesale sales.
Fruity Flavours
Fruit flavours remain one of the strongest-selling categories in the vape industry. Mango, berry, watermelon, grape, and mixed tropical blends are particularly popular because they provide a sweet yet refreshing inhale. Brands like Yeti Sourz and Area 51 Vape Juice have helped expand this category with layered fruit combinations.
Icy and Menthol Blends
Cooling flavours have grown rapidly due to the rise of disposable vape devices. Many customers moving towards refillable kits look for the same icy sensation they experienced in disposables. Products from Yalla Yalla Cool and Yeti Sourz fit perfectly into this demand.
Dessert and Bakery Flavours
Dessert blends continue to attract loyal users who prefer smooth and creamy flavours. Waffle Hut is especially popular within this category because of its sweet waffle-inspired combinations and rich flavour depth.
Candy-Inspired E-Liquids
Candy flavours remain strong among users who enjoy sweeter vaping experiences. Chunky Monkey products are a good example of this trend, offering vibrant blends designed for flavour-focused users.
Why Retailers and Wholesalers Stock 100ml Shortfills
For vape businesses, 100ml shortfills offer strong commercial advantages. Customers buying larger bottles often spend more per order while also returning for repeat purchases. In addition, shortfills naturally increase cross-selling opportunities because many users purchase nicotine shots, coils, pods, and hardware together.
Another important factor is product longevity. Larger bottles typically stay in customer rotation longer, which improves brand recognition and encourages repeat loyalty. Retailers can also create bundle offers around shortfills and related collections to increase overall sales value.
At AJ Super Store, businesses can benefit from authentic and legal vape products, same-day dispatch, and free delivery over £200. Moreover, our fast refund policy and reliable stock availability help retailers maintain smooth operations.
As vaping regulations continue evolving, many customers now prioritise trusted and compliant products. Stocking reputable 100ml shortfill brands helps businesses build customer trust while reducing concerns around low-quality imports or counterfeit items.
Choosing the Right 100ml Shortfill E-Liquid
Different users prefer different vaping experiences, so selecting the right shortfill often depends on flavour preference and device compatibility.
Users who enjoy sweet and creamy profiles may prefer dessert-focused options like Waffle Hut. On the other hand, customers looking for fresh and icy flavours often choose Yeti Sourz or Yalla Yalla Cool.
VG/PG ratios are also important. Most 100ml shortfills are designed with higher VG content to support sub-ohm devices and produce larger clouds. Therefore, users should pair them with suitable vape kits for the best experience.
Retailers should also maintain flavour variety across multiple categories. Stocking only fruit flavours may limit customer choice, while offering dessert, candy, menthol, and beverage-inspired options creates broader appeal.
Businesses expanding into refillable vaping products may also benefit from linking these products alongside related collections such as nicotine shots, coils, and pod systems.
Benefits of Buying from AJ Super Store
AJ Super Store focuses on supplying high-quality vaping products for both individual customers and wholesale buyers. Our 100ml shortfill collection includes trusted brands that continue to perform strongly within the UK vape market.
Customers shopping with us can benefit from:
5% discount on all products
Same-day dispatch on eligible orders
Free delivery over £200
Authentic and legal products
TPD compliant stock
Fast refund policy
Reliable wholesale supply
We understand that consistency matters for vape businesses. That is why our product range focuses on brands with strong customer demand and repeat purchase potential.
FAQs About 100ml Shortfill E-Liquids
What is a 100ml shortfill e-liquid?
A 100ml shortfill is a large bottle of nicotine-free vape juice with extra space for nicotine shots.
Can I add nicotine to a shortfill?
Yes, most 100ml shortfills are designed to allow nicotine shots to be added easily.
Are 100ml shortfills cheaper than smaller bottles?
Yes, they usually provide better value compared to buying multiple small e-liquid bottles.
Which devices work best with 100ml shortfills?
Most are designed for sub-ohm kits and refillable vape devices.
Are these products TPD compliant?
Yes, all products supplied by AJ Super Store are authentic and TPD compliant.
What flavours are most popular in this collection?
Fruit, ice, dessert, and candy flavours remain the strongest-selling categories.
Why do wholesalers prefer 100ml shortfills?
They generate repeat purchases and increase average basket value.
Are shortfills suitable for beginners?
Yes, especially for users moving from disposables to refillable vape kits.
Do shortfills produce large vapour clouds?
Yes, most contain high VG ratios designed for strong vapour production.
Can I buy these products in bulk?
Yes, AJ Super Store supports both retail and wholesale vape customers.